It turns out that creativity could be good for the economy.
Well, I don’t think that comes as a big surprise to most of us, but this report gives solid support and some background on why.
The report finds that creativity and access to information drive economic growth and development and suggest that this provides an option for developing counties to emerge in the world economy, if they focus on building their creative industry.
“Creative industries are among the most dynamic emerging sectors in world trade. It also shows that the interface among creativity, culture, economics and technology, as expressed in the ability to create and circulate intellectual capital, has the potential to generate income, jobs and export earnings while at the same time contributing to social inclusion, cultural diversity and human development. This report addresses the challenge of assessing the creative economy with a view to informed policy-making by outlining the conceptual, institutional and policy frameworks in which this economy can flourish.”
Visit unctad.org to download the full report.